Abarrotes Cinthia’s

Branding   //   Packaging

The Concept

Abarraotes Cinthia's is a Mom & Pop grocery store in Puerto Vallarta, Mexico. The business is well known in the community for its homemade products, personal touch, and traditional setting and functionality as it operates with little technology. I took these elemental, vintage qualities to create a minimal brand that echoes traditional Mexican patterns and hand-painted signs which were the norm in the Mexico of yesteryear. The two-color palette on kraft transmits the homemade vibe of the store while helping keep printing costs down as well.

Specs

  • Brand identity design

  • Various product packaging

 
Cinthias's logo-04.jpg
Cinthias's logo-07.jpg
Cinthias's logo-06.jpg
AC2.jpg
Mix-01.jpg
AC7.jpg
AC8.jpg
AC12.jpg
Cinthias's apron n bag2-08.jpg
Receipt_buttons 2.jpg
store wall mockup.jpg
Cinthias's logo-07 copy.jpg
 
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