Tea Botanics

Identity / Packaging

The Concept

Tea Botanics was looking for a brand identity and package design to launch their first product in a line of medicinal teas. Since hot flashes are rarely talked about in the open, the goal was to develop a package design that did not shy away from the topic yet embolden and empowered the individual. Using both an energetic and soothing color, the step gradient shows the relieving transition upon using the product.

Specs

TB-03.jpg
TB-05.jpg
TBV4-01.jpg
TeaBotanics_Box+Cup+Packet S CROP.jpg
TeaBotanics_FrontZoomedIn S.jpg
TeaBotanics_AboveBox S.jpg
TeaBotanics_PacketGrid+Back S.jpg
TeaBotanics_InsideBox+Hand S.jpg
TeaBotanics_BackDetail S.jpg
TB-11.jpg
sketches.jpg
 
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